Toyota (Nigeria) Limited has staged an exclusive Motor Show in Lagos, delighting its individual, corporate and government customers as well as prospective customers with remarkable vehicles display, special after-sale packages, test drives and two new vehicle launches and engaging interactions.
The three-day event which held from June 27-29, at The Podium, Lekki, under a setting and ambience akin to international auto shows in Europe and America, depicted a novel way to consolidate their relationship with customers and gain prospects’ confidence.
The vehicle display was held inside the well air-conditioned pavillion, with ample space for display of each of the models.
The roomy space also accommodated the Body and Paint Section, the Spare Parts section and the Service area.
Outside the hall, but within the event centre fully decorated for the Toyota show, was an international standard test-drive arena for customers willing to have a feel of any of the cars.
On ground was the Managing Director of TNL, Mr. Kunle Ade-Ojo, and other executives of TNL who gave details of each of the vehicles displayed as well as after-sales advisory.
The TNL MD personally took customers, including top government officials, chief executive officers of major companies and influential leaders on a tour of the different sections of the display.
Speaking with journalists earlier, Ade-Ojo said, “This show is for all Toyota customers and other Nigerians interested in buying Toyota vehicles.
“While we’re still participating in other shows, this exclusive Toyota Motor Show will enable us to concentrate on our customers’ needs, giving them a view of our range of vehicles and letting them know other top-notch services we offer in terms of after-sales service, spare parts availability and body and paint as well as other value-adding services.”
The show, he said, afforded the TNL team an opportunity to “have a one-on-one interaction with our customers without any distraction; free diagnosis on customers’ vehicles and a test drive, all taking place in a quiet and comfortable environment.”
Ade-Ojo who also had a parley with CEOs of corporate and government institutions, expressed satisfaction with the attendance and the outcome of the event.
He said, “It was a wonderful outing. Everybody enjoyed the ambiance and the opportunity to come and have a one-on-one interaction with our team.
“The after-sale area is one sector that has been of major interest to customers who have been coming. The free vehicle diagnostics has been well received.”
One of the highlights of the event was the official unveiling of two new Toyota products, the Belta and Rumion, to the Nigerian market.
Ade-Ojo also spoke on TNL’s plans to unveil three new electric vehicles into the country in the next three years as part of its plans to support the government’s green deal initiative.
“By the end of this year, we’ll be introducing our first hybrid electric vehicle, the Cross. Next year, we’ll introduce the RAV4 hybrid. And late next year or early 2026, we would be bringing in the Land Cruiser Prado hybrid,” he stated.
He said TNL would be lending its big network of workshops to support the Federal Government’s campaign for the use of Compressed Natural Gas-powered vehicles through conversion.
“We are almost concluding arrangements with different partners to use our network of workshops for the vehicles conversion to CNG-powered,” he added.
The TNL MD recalled that Nigeria sold about 10,000 new vehicles last year, with Toyota recording about 1,500 units.
He said that about 15,000 new vehicles were projected to be sold in Nigeria this year, adding that Toyota was on course to double its last year’s performance.
