The new Mercedes Benz A-Class is the benchmark of the compact car class. It remains youthful and dynamic as ever, and is grown-up and comfortable like never before. Courtesy of the authorized general distributors of Mercedes-Benz in Nigeria, Weststar Associates Limited; the new A-Class is now available in the Nigerian market. Since its world premiere in March 2018 the new A-Class has solidified its position as the top choice for compact and comfort oriented vehicles with more revolutionizing technology and an increased appeal to comfort and connectivity.
The Mercedes-Benz A-Class completely redefines modern luxury in the compact class, and revolutionizes interior design. All models of the new A-Class are also powered by new, efficient petrol engines. And although Mercedes-Benz has retained the sporty appearance, the utility value has increased. Technologically the A-Class stands out among its competitors with MBUX – Mercedes-Benz User Experience, it offers a number of functions that were previously the preserve of the luxury class. Here are some key facts and features of the new A-Class.
The completely new multimedia system MBUX (Mercedes-Benz User Experience) in the A-Class creates an emotional connection between the vehicle, driver and passengers. It is enhanced with an inbuilt learning capability thanks to artificial intelligence and can also be personalized to the taste and needs of the driver. The MBUX multimedia system comes with a comprehensive touch operation by touchscreen, touchpad (optional) on the center console and touch control buttons in the steering wheel, there is also an optional Intelligent voice control with natural language comprehension and activation using the keyword “Hey Mercedes”. Other key features of the MBUX include a navigation display with MBUX augmented reality technology and new “Mercedes me” services.

The New Mercedes Benz A-Class
The New Mercedes Benz A-Class

The A-Class is highly distinguished in its segment with the intelligent drive system, for the first time, the A-Class is able to drive semi-autonomously in certain driving situations.
Speaking on the arrival of the new A-Class, MD/CEO Weststar Associates Limited, Mr. Mirko Plath declared; “The new A-Class takes personalization and social interaction to a whole new dynamic, the Mercedes-Benz User Experience (MBUX) gives drivers a whole new experience with the voice control feature and an inbuilt learning capability personalized to the taste and needs of the driver. The safety systems in the new A-Class are also best in its class with even more technological advancements and there is increased spaciousness in the front and the rear in comparism to its predecessor”.